History
Over 140 years of setting the standard in quality bedding
1881
In 1881, Daniel Haynes starts making mattresses for his friends. He was based in a small town called ‘Sealy’ in Texas, USA.
The ‘mattress from Sealy’ is born.
1950
Sealy works with orthopaedic surgeons and develops the first mattress in the industry that focuses on the importance of correct back support – Sealy Posturepedic.
1969
Madad launches Sealy in Australia. This company later becomes the Joint Venture partner to Sealy Inc, building the brand throughout the Asia Pacific region.
1970's
Sealy is America’s number one selling
mattress brand, a title it still holds today.
With many international licenses, it is also the world’s number 1 selling mattress.
2012
Sealy starts trading in India, with the
first store opening in Delhi. The exclusive store network expands as Sealy starts to change the way India sleeps.
2017
Sealy International establishes the Orthopaedic Advisory Board (OAB) in Australia to validate Posturepedic criteria against modern medical practices.
2024
Sealy India inaugurates the first factory
in Hyderabad, Telangana. It is vertically integrated to manufacture Sealy’s unique coils to the complete mattress.
The Future
The vision is to become India’s leading ultra premium mattress brand with a better & different product, and a passionate sales network.